The Vision Thing

Can you see into the future?  Get a glimpse of what your company, organization or business unit will be like in three years?  How about five?

It's the vision thing.

Some of the world's greatest leaders know the power of vision.  Take Jack Welch.  His thoughts on vision are classic:
"Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion."

No matter where you are in your career, in the boardroom or on the way to it, articulating your vision can help your executive brand and spur productivity to advance your product or service.

Painting a picture of where your organization is going is critical to directing your troops.  Everyone needs to have a clear view of an end goal. By framing your vision into a clear statement, you help guide your teams to action...give them a focus for their quarterly or yearly activities.

But it's more than just a statement. A vision has certain requirements if it is to be an actionable vision.

In our next few posts, we'll examine what constitutes an effective vision and how you can articulate this vision to your teams. Stay tuned!